The game of paid social media marketing is ever evolving with new rules, twists, turns and shiny objects to pull our focus. One of the greatest challenges of paid social advertising is trying to figure out how to scale it, create content and measure our actual results. In this episode, I chat with Will Perry from Reason Agency about what scaling ads looks like, the elite media buyer mindset, what results you need to measure, working with Influencers on TikTok and what this bright shiny platform is all about.
Connect with Will:
Reason Agency: reasonagency.com
Elite Media Buyers: creativetestingmastery.com
The Automatic Customer: https://amzn.to/3wfC1TI
Connect with Ryan
Book a free podcast consultation: https://orionmedia.group/podinfocall
Join the The Digital Approach Podcast Community: https://orionmedia.group/podcastcommunity
Orion Media Group on YouTube: https://orionmedia.group/YouTube
Connect on LinkedIn: https://www.linkedin.com/in/ryanfowlermarketing/
This post contains affiliate links. By using these links, you are not charged any additional fees while supporting The Digital Approach Podcast.